The domain of alcohol rehabilitation, like many areas of medicine and psychology, is riddled with misconceptions and half-truths. These unfounded beliefs often act as stumbling blocks for individuals who genuinely require help, deterring them from seeking the necessary support. Armed with an intellectually rigorous analysis, this discussion will dissect and debunk 10 of the most prevalent myths surrounding alcohol rehab.

The first myth we encounter is the assumption that alcohol rehab is solely for those who have 'hit rock bottom'. Contrary to popular belief, the severity of alcohol addiction varies widely; some individuals function exceptionally well in society despite their addiction. The term 'high-functioning alcoholic', coined by the American Medical Association, refers to individuals who maintain careers, relationships, and social lives despite their addiction. Hence, the need for rehab should not be gauged solely on visible signs of life falling apart but on the underlying dependency.

Secondly, the dogma that rehab is a cure-all solution is often misleading. As elucidated by the disease model of addiction, which is widely accepted in medical circles, alcoholism is a chronic condition similar to diabetes or hypertension. Therefore, a stint in rehab may not completely eradicate the problem but serves as a critical step towards lifelong recovery.

A third misconception is that relapse signifies failure. Drawing from statistical inference, the National Institute on Drug Abuse indicates that relapse rates for addiction mirror those of other chronic diseases, lying anywhere between 40% and 60%. This statistic underscores that relapsing isn't indicative of failure but rather a part of the recovery journey, necessitating an adjustment in treatment protocols.

Fourth, the belief that one needs to be ready before entering rehab is a fallacy. Motivational Interviewing, an essential technique in addiction treatment, can help harness an individual's intrinsic motivation for change, overcoming their initial resistance or ambivalence.

Contrary to the fifth myth, rehab doesn’t need to be a voluntary choice for it to be effective. Legal or employment pressures can often act as a catalyst for an individual's successful rehabilitation.

Turning to the sixth myth, it's crucial to clarify that all rehabs do not subscribe to the 'one-size-fits-all' approach. Customized treatment plans are crafted based on the individual’s unique needs and circumstances. This aspect of personalized medicine has been stressed repeatedly in the published literature.

Seventh, there's a misconception that medication-assisted treatment is merely replacing one addiction with another. Medications such as Naltrexone are used to manage withdrawal symptoms and cravings, not to substitute the addiction. These pharmacotherapies act on the same brain structures and processes as addictive drugs but with protective or normalizing effects, as outlined in the neurobiological model of addiction.

The eighth myth to debunk is the idea that sobriety can be achieved instantly. Alcohol recovery is often a lifelong process. It's a constant endeavor, akin to a marathon rather than a sprint.

Ninth, there's a belief that once physical withdrawal symptoms subside, recovery is complete. However, Post-Acute Withdrawal Syndrome (PAWS), a constellation of ongoing withdrawal symptoms, can last for months or even years. It reinforces the understanding that alcohol rehab isn't just about detoxification but also about managing long-term psychological and physical symptoms.

Lastly, the tenth myth suggests that rehab is only about abstinence. Comprehensive rehab programs also focus on equipping individuals with coping mechanisms, therapeutic skills, and emotional resilience. Cognitive Behavioral Therapy (CBT), for instance, plays an instrumental role in addressing the maladaptive thought patterns and behaviors associated with addiction, thereby enhancing the individual's psychological well-being.

In conclusion, understanding these misconceptions and the empirical evidence that refutes them is pivotal in reshaping perceptions about alcohol rehab. Only when the myths are debunked can the true essence of rehab come to light, acting as a beacon for those navigating the tumultuous waters of alcohol addiction.